Promotion of the Jeans

Promotion is the process of communication with the potential buyers involving information, persuasion and influence. It includes all types of personal and impersonal communication with customers.

Radio Advertising

A  quick tag line can enhance a radio ad's effectiveness. Matching the station we choose with our target demographic is key. An alternative or urban station is good to reach youth aged 18 to 24.

                                                                          

Door Hangers and Flyers

Canvassing the neighborhood, placing flyers in mailboxes or hanging ads on doorknobs, is a good way to target a specific area and to make sure our potential customers have seen our information.

The Print and Graphic Arts Media

Advertising in local newspaper because it provides maximum flexibility in terms of budget, timing, coupon feedback, product and price mix. The perception rate is high because the reader can get more than one impact from the same message.